Search Engine Optimization (SEO) is a necessity in the present world, since every one is in the urge to find and resource the best. In the flood of new and new websites, a scrutiny to find the best is pretty difficult task. Search engines are the platform, which lists the websites in response to the keyword search, according to an order, in their focus to the respective content. For the process of searching, search engines utilize programmed spiders to crawl among the servers, to find the most focused website. It is a necessity of every website up loaders to incorporate the methodologies, to enhance the web traffic. These methods, which are adopted to help a website to come in the top listing, are precisely called as search engine optimization. Among the different popular strategies of search engine optimization, directories (or web directories) acquire a premiere position.
Web directories are the platform which lists the websites in categories, according to topic that they deal with. The websites compiled in the directories have more reliability regarding the factuality and credibility of the content since it is edited by a human editor, rather than a machine. The viewers as well as search engines gives prior importance to websites listed in the directories, because of the unique attribute, as quality adorn the key position in search engine optimization. The listing of the website in multiple directories enhances the chance to get listed in the top pages of search results. Apart from SEO benefits, the inbound link exchange feasibility for the websites, from the directories will help for better results. However, reliable sites only can provide the expected advantages of SEO.
Search engines will not entertain all directories, but only quality stringent, reliable directories. The website listing in directories, with an intention of search engine optimization, must definitely perform a comprehensive assessment of the directory, prior to listing in it. Primarily scrutinize, whether the text links are static and URL’s of directories are search engine friendly since search engines used to omit many of the directories with dynamic URL’s, with a suspicion of duplicate indexing. Also, confirm that "no-follow" tag is not used in the website link text, as it interrupts the searching procedure of search engines. It is recommended, to assort directories with good track record and domain experience, as now, many directories are emerging day by day, with a life span, that of a mushroom in a rain. Try to list in the renowned directories such as Yahoo, DMOZ, Google directory, Goguide, and Glimpsy; since web listing in a directory with unchallenged reputation for quality and reliability, itself, enhances the credibility of the website.
Apart from all the above factors, remember the fact that, elegancy of the website, that is quality and content of the website, is the most important factor that reflects in search engine optimization.
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