Thursday, April 5, 2007

The Power of Unique Content to Drive Search Engine Placements

The Power of Unique Content to Drive Search Engine Placements

As the owner of Article Authors, located at http://www.articleauthors.net , I have been privy to all sort of article requests from webmasters all over the world. Whether it has been a website article on dog leashes, or a website article on motorcycle handlebars – I’ve seen it all (almost). For the most part, all of our requests for unique website content are for website articles to help the webmaster fill up his pages with useful, unique writing. We don’t believe in scraping material together nor stealing others works. Instead, I have many different writers from all over the world who use their extensive backgrounds and different writing styles to either write a first person piece, or do research on a particular subject which they might have an interest in already.

So how does any of this help you, the webmaster, who is trying to drive better search engine placements?

Easy. If you’ve never thought of using brand new, unique content for your fledgling or established website, think again. By using fresh new content on your site you enable the search engines to crawl over new data on your site, indexing hundreds of new words. And if this new, fresh unique content is in the form of optimized keyword articles, you’re now adding fuel to that search engine to place you higher and higher within its search engine result pages.

Here’s another thought - just because you can get free articles, doesn’t mean you always should. Everyone else is drawing from the same free article pool as yourself. If you don’t use our service (and I do hope you do), I implore you to find a service that will –

• Meet your turnaround time for creating new articles
• Create website articles that are professionally written
• Create website articles that contain keyword optimized text
• Understand your needs and what you are trying to accomplish
• Understand that not all webmasters have the same budget to spend money on unique content

There’s no secret to any of this. To develop a site that draws traffic, you need to build, build and build some more. And what you build must be relevant to what people are searching for. If you sell dog crates- make sure you have 10-20 articles about dog crates and everything about them!

If you are wondering what the real world power of unique, keyword optimized website articles can do for you to drive traffic, just shoot me an email at contact@articleauthors.net and ask me how well this article did for me.

About the Author

If you are wondering what the real world power of unique, keyword optimized website articles can do for you to drive traffic, just shoot me an email at contact@articleauthors.net and ask me how well this article did for me.

Source: ArticleTrader.com

Submitting Articles: Help your Search Engine Rankings

Do you own a website? If so, you probably know how important it is to have new content posted as regularly as possible. The fact of the matter is that search engines love fresh content. But with that in mind, do you know of any other ways that you can improve your search engine rankings with articles? If not, you should consider what submitting articles to directories can do for you. This is a great way to improve your search engine rankings without having to pay a dime.

The number one reason that submitting articles will work is because of all the back links that you can gather this way. Simply put, when you submit an article you will also have the ability to include an author’s resource box along with a link to your website. In turn, this will drive more traffic to your site. And of course, the more back links that you have the better rankings you will be able to achieve with the major search engines.

And to take things a step further, your back links will begin to spread like wild fire as you submit more and more articles. The reason for this is quite simple. The majority of article directories allow other sites to pick up their content as long as they keep the author’s resource box in tact. So the more sites that decide to publish your article the more back links you will receive. It is possible to get hundreds of these links by simply submitting one article to a top notch directory. This sure beats many of the paid tactics that are offered to increase search engine rankings.

All in all, good content is what makes the internet go round and round. While you do not need to submit articles to directories, if you own a website you will probably want to consider doing so. This will do two things for you. First and foremost it will help to increase your search engine rankings thanks to the back links that you receive. And of course, it will also aid in driving traffic to your site. What webmaster does not want to do those two things?

About the Author

Topnotcharticles is a free article directory with over 26,000 quality articles from 1700 authors. One can publish articles here or use the articles in the directory and reprint them in ezines or blogs.

Source: ArticleTrader.com


Why Use Article Marketing To Promote Your Business

Everyone knows what an article is, but how does an article help you promote your business? Here are seven reasons to write articles and use them to promote your business and get more clients online:

1. Promote Your Expertise Online. Writing articles really helps to further establish your expertise online. One thing that all experts have in common is that they have written something – articles, books, reports, etc. Writing articles is your first step to becoming a well-known expert in your field.

2. Get More Newsletter Subscribers. To increase the number of your newsletter subscribers, use the Resource Box of your articles to drive more traffic to your newsletter subscription page.

3. Reach More Potential Customers. When you submit your articles to article directories, they may be re-printed by other business owners in their blogs, newsletters and web sites. Many people will see your articles, thus, exposing you and your business to more potential customers.

4. Get More One-Way Links to Your Web Site. Since the Resource Box that is attached to your articles contains links back to your web site, you will gain many one-way links back to your web site when your article is re-printed. Now people who read your articles will be able to follow these links to your web site.

5. Get Better Search Engine Rankings. One-way links to your web site are great for improving search engines rankings and getting more search engine traffic. Since search engines put more weight on one-way links, than on reciprocal links, getting one-way links with your articles will help you with your search engine strategies.

6. Reach Out to More Segments of Your Target Market. As your articles are re-printed on different blogs and web sites, you are able to reach out to the segments of your target market, that you would have never been able to reach on your own. However, with other people using your articles on their blogs and web sites, you are able to reach out to these customers.

7. Make More Money. Last, but definitely not least reason for writing articles is making money. While you will not be paid directly for writing, publishing and submitting your articles online, writing articles and promoting them online will result in more newsletter subscribers, and, ultimately, more sales in the long run for your business.

Start writing and publishing articles online – this strategy will help you get more newsletter subscribers, get better known and sell more of your products and services online.

About the Author


Get more newsletter subscribers and make more money when writing and publishing articles online. Submit your articles at the Business Articles Directory at http://internationalpractice.com/business to get more exposure for your business.

Source: ArticleTrader.com


Why 95% Of Articles Are Useless For SEO Marketing

Many webmasters submit articles about their respective niches to gain incoming links from other webmasters in their niche or a related subject matter, but 95% of them are doing it WRONG!

When you are writing an article for your niche to be used by other webmasters you need to optimize it for them. Remember, they are who you are writing the articles for; why would you want to give them junk that wont help them draw in customers? If you write articles that don't help out the webmasters who use it, odds are that they will choose not to use your future articles.

The key to writing strong articles is simple, provide the content that they want for their site. Many authors will just write about the topic but not consider how well it will perform on others sites, and this is a fatal error. You need to use simple search engine optimization (SEO) tactics in your articles to get the best response from your articles. You need to help increase their page rank, be it on Google, MSN, Yahoo or any other search engine. If you optimize your articles in this way webmasters will definitely want to use your articles, not only that but are a lot more likely to check in on your future articles and use them as well.

So what are the search engine optimization (SEO) tactics you can use in your articles? Keywords, keywords, keywords. Now packing your article full of the related keywords will only do so much and it may actually deter webmasters from using your articles if the content isn't worth reading to a visitor. There are some simple to use guidelines for using keywords though, that if implemented will increase your syndication rate by leaps and bounds.

Headings, such as your title, will have greater search engine weight than the content in the article. So try to build your title around the niche using related keywords. The title is the #1 thing that will make or break your articles syndication so make sure to focus it on the niche and be creative. Remember your title not only draws in webmasters to use your article, it also draws in people to their site to read it. The more people you draw to their site the more likely they are to pick up your next article.

Bold content, relative to the article, will have a greater search engine weight than the normal text. This is powerful as it allows you to make certain words stick out to the reader, and the search engine spiders. Use this to emphasize key points, but be careful not to over use it as it will look lame and will drive off readers.

Check out article content sites such as E-Biz Articles to see how well crafted articles dominate over poorly constructed ones. There are a lot of article submission sites out there and they all want one thing, quality content for webmasters to use. So please don't submit articles that are not directly focused on the niche as it will be less likely to get syndicated and could wreck a webmasters site if it is automatically posted there(through RSS). Not only that but they will be a lot less likely to post your next article to their site. Always remember, your writing for webmasters. Provide them with quality and they will provide you with a syndicated article spot on their site AKA the golden feed for an article writer.

About the Author

Founder of the Evolution Business Network. Runs a blog on internet marketing at www.how-to-market.blogspot.comHelps others with niche products and mini-sites at www.nichebooks.net

Source: ArticleTrader.com

Benefits of Submitting Articles to Directories

There are many benefits that go along with submitting articles to article directories. If you are a webmaster you will definitely want to consider what article submission can do for your site. The bottom line is that the benefits of submitting articles to directories far outweigh any drawbacks.

Here are just a few of the more important benefits that you can receive by doing this.

1. When you submit articles you will have the chance to increase your search engine rankings. Most major search engines take back links into consideration when working with their rankings. And when you submit articles you will be able to increase your overall amount of back links that are circulating the web.

2. It does not cost you a dime to submit articles to 99 percent of the directories out there. This means that you can do a lot to increase your sites rankings without having to pay a cent. When you compare this to all of the paid methods of search engine optimization it is easy to see how you can save hundreds of dollars.

3. If you are a good writer you can submit an article a day without any problems at all. And of course, if you need a bit of assistance you can hire a professional writer. Just make sure that the articles you write are search engine optimized with the appropriate keywords, title, and structure. This will give you the best chance of making the most out of your articles.

These are only three of the benefits that you can take advantage of by distributing and submitting articles. One thing that you will want to remember is that any article you distribute should be 100 percent original and accurate. If you copy another person’s work it is only going to get you in trouble. And of course, if you want to be seen as an authority with any topic you need to make sure that your information is as accurate as can be.

Overall, there are really no drawbacks of submitting articles to directories. For this reason, look into how this can help you out with the search engines.

About the Author

Topnotcharticles is a free article directory with over 26,000 quality articles from 1700 authors. One can publish articles here or use the articles in the directory and reprint them in ezines or blogs.

Source: ArticleTrader.com