Designing is the base of search engine optimization and it plays a very big role in search engine optimization work for any site. The following steps must be considered during the design process for optimal search engine friendliness.
Here are some tips for designing an SEO friendly site:
1: Site must be user friendly and easy to navigate the inner pages and links. Site web page contents must be user interesting and informative according to the web page headings.
2: Keep your navigation on the left side of your web pages. Our SEO experts at Vision Media explain, “Site navigation should be at the left side of the web page, so that search engine robots can easily crawl all site inner page links
3: Avoid using JavaScript, flash and frames on your web pages and navigation links. Generally search engine robots does not crawl JavaScript, flash and frames.
4: If you are using images in your site header, then try to split your image into several sections. It will help you put more keywords in alt tags here. It will also help you to save site load time.
5: Header tags are very important for SEO work, so always use header tags on your web pages. It will be great if you use the h1 tag as your web page heading and it should be kept relatively short. However, never use the h1 tag twice on one page.
Note: H1 tag always shows in bold format and it also take some extra spaces between the lines. So try to adjust heading text with the css style sheet according to the site design and look.
6: As you may have heard, “content is king” on the web, especially when it comes to seo, so the more the better. However, make sure you put the main keywords at the beginning of the page contents on all your information pages.
7: A VERY important point not considered by most web designers, is to avoid unnecessary coding in the webpage source code like
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In our work, we have found an unusually high amount of unnecessary code though, and I guarantee that if you think your web pages do not have unnecessary code in them, you’re probably lying to yourself. This is largely due to the high number of websites built in Macromedia Dreamweaver and Adobe GoLive. These programs are notorious for inserting massive amounts of unnecessary code, making your web pages look very cluttered to search engine spiders. A good idea is to have one of our SEO experts examine your web pages for unnecessary code and make recommendations. They are among the best in the business. You’d be truly amazed at the impact it has on your site load time as well as your search engine rankings.
8: Lastly, try to avoid using too many tables on a web page, as overuse of tables is not good for seo purposes. A great alternative for using tables that web designers rarely consider is the use of div tags.
About the author:
Vision Media Corporation is a marketing, software, design, and business development firm specializing in new approaches to information technology and it’s relationship to marketing strategies and business models. For more information regarding search engine optimization, as well as the SEO services offered by Vision Media Corporation, browse to: Las Vegas Website Design & Internet Marketing Services
