Effective SEO Comes Cheap

Search engine optimization or SEO is the hottest way to drive targeted traffic to your website. Maximizing the benefits of a well-SEO'ed website will yield lots of earnings for the marketer. However, SEO-ing your site might cost you thousands of dollars if you are such a newbie on this field.

But to tell you the truth, you can essentially get information on low cost SEO anywhere in the Internet. But only several really show you how to work out an affordable search engine optimization endeavor. And those few that really inform include this article.

1. Link exchanges
One cheap SEO method that can get you best results is through link exchanges or linking to and from other web sites. Depending on the websites that you would like to exchange links with, this tool could even cost you nothing at all. Contact the author or owner of the web site you want to have a link exchange with. You will be surprised with the eventual spiking up of your page ranking using this means of getting your website optimized.

2. Write or acquire key word rich articles
Writing truly informative and keyword-rich articles is one surefire way to make your Internet business more visible than ever. It's either you write your own articles or you get them from article directories that allow you to post these articles on your website as long as you keep the resource box or the author's byline in tact. Just don't stuff your articles with keywords that even idiots would get bore of reading them. The readability and freshness of your articles will still be the basis of whether your writers will keep on coming back to your website or not.

3. Catchy Domain Name
What better will make your target visitors remember your website but with a very easy-to-recall domain name. Something sweet and short will prove to be very invaluable. Registering your domain name is not for free. But creativity is.

4. Organize your site navigation
Providing easy steps in navigating your site is one way to make your visitors become at ease with your site. This, in turn, will improve the flow of traffic to your website.

Low cost SEO is always evolving like any other approach in information technology. There are many methods that can very well land you on the top ten rankings of Google or on any other search engines. Some may cost a lot but there are methods that can give you the same results at a low price or you can even do on your own such as those mentioned above.

About the Author

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The Importance of Using Keyword-Rich Articles

I recently found out that a friend of mine has an online business that I was not aware of. She said that she sells beads and jewelry accessories. She sent me the link to her site and I gave it a cursory glance. I asked her how business was and she told me that business is ok, but that she would like to have more customers. I then asked her about her marketing and what all it consists of. She told me that she does not bother with it because her business is part of a franchise. I recommended to her that she use some keyword rich articles to improve her search engine results and she told me that she does not want to spend the money on it and that "business will pick up soon". She had no strategic plan of how her business would "pick up" though.

This is an all too common conversation I have with people when talking to them about search engine optimization through the use of keyword articles. Many of the people I talk to do not really know what search engine optimization is, much less what keyword articles are. Too often I see people who turn to the Internet as a way to make money but do not understand how to go from making a little money to having a booming business. Internet businesses are often times rather easy to operate and generate a good return on investment, but what if those returns on investment could double? Triple? More?

Consider this, when I did a search for "jewelry accessories" on Google there are 23,500,000 results listed at the time of this article writing. After looking at about three pages I stopped looking to see if her website was listed. This is typical for people who do searches for keywords like jewelry accessories. If they do not find what they are looking for in the first two or three pages they will generally stop looking and try other keyword combinations. Most people are not going to sift through 235 sites, much less 23,500,000 listings. The more you sift through the sites the less likely they are to be good matches to what you were looking for anyway.

Keyword articles could improve her search engine results a great deal. Keyword articles most often come up when someone types in "jewelry accessories" and other relevant keyword combinations. Creating articles that provide information, as well as adhere to a keyword density formula, is a major component as to how your website will get ranked higher in the search engine results.

Most often, it does take some time for Google and Yahoo to crawl the keyword articles on your website. You will not see an instant ranking increase the day you post these articles on your website. The major search engine companies prefer to find a website by way of a "natural" search. This is why inbound links to your site are also important. You can set the Revisit meta tag on your sitemap page to better represent the frequency by which you add new content to your site. Try to be accurate with this setting --- if you try to cheat the system, the search engine robots will eventually stop coming.

Sites that are discovered by the search engine robots through a natural search --- links from another website --- will be crawled far sooner than the site whose webmaster uses the Add URL link at the search engine's main website.

My friend did not realize the potential increase keyword-rich articles could have on her business and did not want to invest the money into developing this content. She was more concerned with the "now" and not the future returns that she could get from investing now in strategic marketing activities. It does cost some money to have keyword densities developed as well as having the articles written. It is also important to know what keywords to use. Keyword combinations can easily be researched on the Internet by using sites such as http://www.wordtracker.com. Once all of this is determined, the articles can be written and then posted to the website. There are many companies, such as http://www.keywordtext.com, that offer these types of services for a reasonable price.

Is the cost of doing this type of marketing worthwhile? Well that is up to the website owner to decide. If the website owner wants to see strong gains in the amount of hits his or her website is getting, then yes. The more people who visit your website, the more likely you are to sell your product or service. You may have a wonderful website and sell a great product or service, but if no one can find it, you are not meeting your potential.

How do you find products or services that you need? Do you look on the Internet? The phone book? Newspapers? Whatever method you choose to do your own shopping, you know that advertising and marketing produces results. You do not purchase goods and services from companies you cannot find. Do yourself and your business a favor and get some keyword articles written, so that you can watch your website traffic and sales soar.

About the Author

Matthew Rotterman is a writer and editor at: KeywordText.com "Keyword Text" managed to bring together several writers and editors to provide a few low-cost writing services for those who are working hard to become more profitable. They offer Content Creation Services which include: Exclusive WebPage Content and Reprint Articles. Keyword Text also offers very attractive Volume discounts. Compare us to our competition, you will be surprised. http://keywordtext.com/dir.pl/ktc/index.html