Monday, April 30, 2007

How to Boost Your Traffic and Profits with Content!

Are you aware of how vitally important and valuable CONTENT is to your online business? In fact, content can do more to build your business and profits than just about any other resource or service available. Following is a list of 5 key ways that content can help build your traffic, subscribers, and customers starting today!... 1. Boost your search engine ranking and daily visitor count by posting keyword rich articles and content on your web-site. For example, if your business involves offering products and services related to fitness, posting fitness related articles and content will attract unlimited prospective customers on a regular basis! 2. Generate double or even triple the number of newsletter subscribers you do currently, simply by offering content in the form of "special reports" or manuals as bonuses for subscribing to your publication. People love freebies, so give them what they want and watch as your results increase! 3. Create an automated cashflow by using content to formulate multi-part email training courses with related web-site or affiliate links "sprinkled" throughout each course. Use an autoresponder service to automate the delivery of your training course (such as a 5 part training course delivered over a 5 day period). Training courses can also serve as excellent bonus offers for your prospective newsletter subscribers. 4. One of the most important keys to a successful online business is not JUST having a list of mailing list or newsletter subscribers... It's about building a trusting relationship with your subscribers (ie, "cultivating" your list)... By sending informative articles (content) to your list on a regular basis you will establish yourself as an expert on your topic of business, as well as gain the trust of your subscribers over time. As a result, your subscribers will be EAGER to take advantage of your "paid" product and service offers. (Just make sure that you NEVER take advantage of the relationship you develop with your list by offering products or services of poor quality just to make a quick buck!) If there is one "constant" in Internet marketing, it's this: A cultivated list of subscribers is as good as money in the bank. Write that down and never forget it! 5. Another excellent way to generate no cost traffic is by submitting ready-made articles to "content hungry" web-site and newsletter publishers with your "resource box" attached. A resource box is nothing more than a little 3-6 line "bio" about you and/or your web-site - including a link to your site (or even instructions on how to subscribe to your newsletter)... When submitting or offering your article(s) for reprint purposes, just make sure to specify that each article is to be reprinted "as is" with your resource box attached. ...Even one article can go a LONG way towards generating no cost traffic and visitors for you. Just imagine your article being sent out to a newsletter subscriber base of 100,000 individuals - many of whom will be reading YOUR included resource box and clicking on your URL to learn more about what you have to offer! Well there you have it, 5 sure ways to build your online business exponentially with the help of articles and content... With the declining effectiveness of many of the online advertising methods that we've relied on in past years, content is only strengthening its position as the ultimate KEY to generating unlimited traffic, subscribers, and customers!

About the Author

www.pluginprofitsitebiz.info Complete Money Making Site Setup FREE!
Whether you are looking for renewed strength, energy and vitality in your life, drug-free relief from arthritis and joint pain, or wanting to make a difference in your financial future by becoming a MonaVie distributor, www.mymonavie.com &
www.whatismonavie.com
Mike Law is a distributor of some the highest grade health and beauty products available. Rich in antioxidants and anti-aging nutrients, look and feel younger. Contact me or visit my sites to learn how to become a distributor yourself or simply to find out more about the products. www.wealthontap.usana.com
Mike Law is also CEO of www.wealthontap.com whose mission is to better people’s lifestyles by substantially improving their health and or their financial status.

Improving your search engine ranking

In today’s world of Internet, it doesn’t matter much whether you are a small business or a large enterprise, you need to have a strong online presence. If not, you would be loosing heavily to your competitors. However, having a website only is not going to do a lot of good to your business. You should be able to generate quality traffic to your website, you have to convert that traffic as consumers for your business and you have to make them loyal for a long time. Then only, the online presence is going to add to your business.

Research tells that more than seventy five percent of web traffic comes from search engines like Google, MSN and so on. So, it is very important for your website to have higher rankings on these search engines for the keywords with which your potential customers search on the Internet for information. Hence, improving search engine ranking is very important for your business. And also, maintaining that search engine raking for at least the chosen keywords is also very important.

There are lots of things that have to be done by any web master if he wants to have a very good search engine ranking. First the content should be quality content and you should be updating it quite regularly. You should have keyword rich content. You should first do a lot of research in finding out keywords, which your prospective customers will be using while searching on the Internet. Then you have to get content accordingly. This can immensely help in improving search engine ranking. But, never use content, which is only focusing on keywords, and have no substance. You have to strike a good balance between the both.

Google uses Page rank concept to rank the websites. Hence, you should have quality links that are referring to your website. Getting loads and loads of reciprocal links can do this. You should do a lot of research to find the companies, which will be interested in participating in the reciprocal link programs of yours. Even though, this consumes a lot of time, as a web master you should do it to improve search engine ranking.

It’s not a better idea to concentrate only on tier-1 search engines. Try and get into top ten rankings of other search engines also. For example, if your site is a career site then it is advisable to get good ranking on search engines which are mainly dedicated for job portals like bixee.com in INDIA. This helps quite a lot in improving your search engine ranking.

About the Author

Ricky Pointing is the author of this article on Search
Engine Marketing Firm
. Find more information on the subject at www.the-content-writers.com

Search engines and Internet directories

For successful on-line business or Internet marketing and advertising, one of the key factors is to get to your web site as many visitors as possible . In order to make it happen, the first and the basic step is to list your web site in the biggest web search engines and Internet directories. The second step would be to optimize the web pages for the search engines, to get higher ranking and to list it on the first pages of the generic serch engine results.
Many search engine and directory submition services exists in Internet. Most of them offer URL submition to hundreds of internet directories and search engines. But do you realy need it?

In fact there are just only three big search engines, for that it is realy worth to spend some time to get your site listed in their data base.
According to SearchEngineWotch.com in July 2006 the US web surfers have done 43.7% of all searches in Google, 28.8% of the searches are made in Yahoo, 12.8% in MSN and the rest 14.7% are done in AOL, Ask and other servers.
Checking my web site log files, I can also see that more than 60% of the first time visitors arrive in my web sites after a click in the Google’s generic search result. The other hits are generated mainly by direct visits from returning visitors, signatures in forum posts, from lisings in DMOZ, yahoo and MSN searches and from listings in local directories.

Hence, for one web site it is important to:
* Add its URL to Google , Yahoo and MSN
* Register in DMOZ
* Register in local internet directories and portals

The following links will direct to:
* Add URL to Google
* Add URL to Yahoo
* Add URL to MSN
* Add URL to DMOZ

For the first three search engines, it is enough to submit your index page only. Once they visit it, the next time when search engines bots crawl Internet, all links under the main page shall be visited. This way the search engines collect information about the links locaten in the internal web pages, so on the next crawl these new links shall be included too. Every time the search engine visit one web page (URL) it collects information about the links listed there and add them to its database for futher indexing.
Note that it might take from one to three monts after submitting your first URL to one search engine before appearing in its search results.

To help search engines collect more links from one web site at once, site maps are implemented. The site map can be created as a separate web page or it could be search engine specific.

Regarding DMOZ, it is a human edited directory. To successfully add a URL to DMOZ, it is important to have a quality web site and to have contact details listed on the web site. First locate a suitable category in DMOZ and then use the link ”Sugest URL”. It will be added in their data base and will be verified by an editor, who may accept ot reject it. However, this may take a month or more.
Tips for quick inclusion in the main search engines.

As soon as domein name is registered, it is best to host it and create one or more web pages that will represend the basic web site structure. Let say the web site is about selling products. Then it would be worth to create the main index page, the about us web page and the products web page. Put a couple of words only.
For example:
On the web site index page write “Here will be the XYZ company web site. We sell XYZ products. Please visit us again next month when we expect to open this web site for you.”
On the about us web page “We are XYZ company. We provide XYZ services/products. Please visit us next month to read the complete information.”
On the products page “Our product catalog includes XYZ products. We are working hard to prepare this web catalog for your reference. Please visit us again next month to find more information about our products and the special offers that we have for our first visitors.”

On each of the pages above create also links to the other pages - a simple navigation menu. Then just add each of the pages to the above mentioned search engines, but do not submit to DMOZ yet. When one URL is submitted to Google for example, it might take a few weeks while the URL is visited by the search engine. Use this time to prepare your web site and to add more contents on its web pages. When the web site is ready, it will be already inxed by the search engines. It might take a few months more to start generating good traffic from the generic search engine results.

http://www.topwebsite.info/seo_guide.php

Saturday, April 28, 2007

How To Promote Your Coaching Business Online

Many of my coaching clients are coaches themselves, and quite a few of them have asked me how to promote their coaching business online. Here is some of the information I have shared with them. Use these tips and ideas to promote your own coaching practice online, get more clients and make more money:

- Have a Professional Web Site. In order to attract online clients, you need to present a very professional image online. People who find your web site will equate the professional look and feel of the web site to your own professionalism, since the web site is the only piece of information they have to evaluate your business.

The web site should have professional look and feel and have information about your business, as well as your products and services. There should be a way for customers to contact you, as well as subscribe to your newsletter.

- Explain What You Do on Your Web Site. Not everyone knows what a coach is, so in addition to calling yourself a coach, make sure you explain what a coach does. For example, if you are a dating coach, explain that you help men and women find that one perfect person.

If you are a career coach, tell your web site visitors that you help them figure out the perfect career, and then you help them find a job that reflects their career choice. And if you are a business coach, tell them how you can help their business succeed.

- Publish a Newsletter. Not everyone who comes to your web site will immediately become a coaching client. Not everyone who comes to your web site will buy your products immediately. You need means to keep in touch with people who come to your web site, but are not ready to hire you or purchase your products.

A newsletter is a great tool to keep in touch with your web site visitors, share information with them and educate them about your products and services. Make sure that you have a newsletter subscribe form on every page of your web site, and that you offer a compelling reason for your web site visitors to subscribe to it.

- Optimize Your Web Site for Search Engines. Search engine optimization is the process of modifying web page content and meta-information to improve the search engine ranking of the page. Successful search engine optimization will greatly increase the number of visitors that come to your web site since over 70% of people who are looking for products and services use search engines to locate them.

- Publish Your Articles Online. Publishing articles is a great way to show off your coaching expertise, as well to drive traffic to your web site. When you write and publish your articles, other web site owners pick them up and publish them on their web sites, while giving you a link back to your web site.

Use the five techniques we outline above to drive targeted clients to your coaching practice. Effective promotion of your coaching practice online will make a difference between your coaching web site sitting idly and a coaching web site that drives leads and clients for your business every single day.

About the Author

Biana Babinsky is the online business consultant, expert and author who teaches coaches how to get better known online, get more clients and make more money. Get her free special report, "Top 5 Ways to Increase your Online Sales" at http://www.avocadoconsulting.com/free_newsletter.html

How To Promote Your Coaching Business Online

Many of my coaching clients are coaches themselves, and quite a few of them have asked me how to promote their coaching business online. Here is some of the information I have shared with them. Use these tips and ideas to promote your own coaching practice online, get more clients and make more money:

- Have a Professional Web Site. In order to attract online clients, you need to present a very professional image online. People who find your web site will equate the professional look and feel of the web site to your own professionalism, since the web site is the only piece of information they have to evaluate your business.

The web site should have professional look and feel and have information about your business, as well as your products and services. There should be a way for customers to contact you, as well as subscribe to your newsletter.

- Explain What You Do on Your Web Site. Not everyone knows what a coach is, so in addition to calling yourself a coach, make sure you explain what a coach does. For example, if you are a dating coach, explain that you help men and women find that one perfect person.

If you are a career coach, tell your web site visitors that you help them figure out the perfect career, and then you help them find a job that reflects their career choice. And if you are a business coach, tell them how you can help their business succeed.

- Publish a Newsletter. Not everyone who comes to your web site will immediately become a coaching client. Not everyone who comes to your web site will buy your products immediately. You need means to keep in touch with people who come to your web site, but are not ready to hire you or purchase your products.

A newsletter is a great tool to keep in touch with your web site visitors, share information with them and educate them about your products and services. Make sure that you have a newsletter subscribe form on every page of your web site, and that you offer a compelling reason for your web site visitors to subscribe to it.

- Optimize Your Web Site for Search Engines. Search engine optimization is the process of modifying web page content and meta-information to improve the search engine ranking of the page. Successful search engine optimization will greatly increase the number of visitors that come to your web site since over 70% of people who are looking for products and services use search engines to locate them.

- Publish Your Articles Online. Publishing articles is a great way to show off your coaching expertise, as well to drive traffic to your web site. When you write and publish your articles, other web site owners pick them up and publish them on their web sites, while giving you a link back to your web site.

Use the five techniques we outline above to drive targeted clients to your coaching practice. Effective promotion of your coaching practice online will make a difference between your coaching web site sitting idly and a coaching web site that drives leads and clients for your business every single day.

About the Author

Biana Babinsky is the online business consultant, expert and author who teaches coaches how to get better known online, get more clients and make more money. Get her free special report, "Top 5 Ways to Increase your Online Sales" at http://www.avocadoconsulting.com/free_newsletter.html

Getting NON-STOP Traffic By Writing Articles

Dreaming of getting tons of targeted traffic to your site without spending a red cent? Fantasizing of effective free advertising?

Then you should deffinetely start writing articles for promotion!
The things you’ve gotta love about articles are:

A. They’re free to submit, allowing thousands of people to read them (and see your web link) without costing you a dime.

B. They prepare a visitor for purchasing your product or service much more effectively than a three line Pay Per Click ad possibly could.

C. They create a ton of inbound links to your website, which in turn boosts your Search Engine ranking (making it easier for people to find your site).

So, whether you have a product to sell, an affiliate product to promote, a newsletter, or just want more truly targeted traffic to your website, writing articles is THE way to go.

Here are the 4 steps to getting NON-STOP traffic using articles:
1. Write an informative, interesting article that your target audience would enjoy reading. Make sure that the subject covered in your article relates to the content on your site or you won’t convert very many sales or opt-ins.

For instance if your website caters to dog owners: DO write an article on the different breeds of dogs or anything else to do with dogs, but DON’T write an article about cats.

2. If you don’t believe you can write a very good article then pay someone else to write it for you. Elance.com is an excellent place to find potential article writers. Someone on Elance will write you a quality article for a low one time fee, and then you just slap your name on it and promote it as your own (this is perfectly legal).

3. The next step is writing the “ad” that is inserted at the end of your article in the byline, author’s bio, about the auther, resource box or whatever else it may be called. This little 3 to 5 line “ad” will entice your readers to visit your site.

EXAMPLE:
Jane Doe is the author of “Hot Copywriting Tips,” a must have online newsletter for all website owners. Go to http://www.JanesSite.com to grab your FREE copy now.

4. Submit your article to every article site that has a category relevant to your article, and you’re ready to roll.

My favorite article sites are:
www.ideamarketers.com
www.goarticles.com
www.articlecity.com
www.articlesfactory.com
www.buzzle.com
www.ezinearticles.com
www.netterweb.com
www.isnare.com

Now get started promoting your articles. Get them out there fast if you want to set your traffic counter spinning.

About the Author

Beth Scott has been using articles to promote her online business for well over a year with great results. To profit online and drive targeted cash-in-hand traffic to your website using articles visit: http://apt-publishing.org/ArticleAnnouncer/

Getting NON-STOP Traffic By Writing Articles

Dreaming of getting tons of targeted traffic to your site without spending a red cent? Fantasizing of effective free advertising?

Then you should deffinetely start writing articles for promotion!
The things you’ve gotta love about articles are:

A. They’re free to submit, allowing thousands of people to read them (and see your web link) without costing you a dime.

B. They prepare a visitor for purchasing your product or service much more effectively than a three line Pay Per Click ad possibly could.

C. They create a ton of inbound links to your website, which in turn boosts your Search Engine ranking (making it easier for people to find your site).

So, whether you have a product to sell, an affiliate product to promote, a newsletter, or just want more truly targeted traffic to your website, writing articles is THE way to go.

Here are the 4 steps to getting NON-STOP traffic using articles:
1. Write an informative, interesting article that your target audience would enjoy reading. Make sure that the subject covered in your article relates to the content on your site or you won’t convert very many sales or opt-ins.

For instance if your website caters to dog owners: DO write an article on the different breeds of dogs or anything else to do with dogs, but DON’T write an article about cats.

2. If you don’t believe you can write a very good article then pay someone else to write it for you. Elance.com is an excellent place to find potential article writers. Someone on Elance will write you a quality article for a low one time fee, and then you just slap your name on it and promote it as your own (this is perfectly legal).

3. The next step is writing the “ad” that is inserted at the end of your article in the byline, author’s bio, about the auther, resource box or whatever else it may be called. This little 3 to 5 line “ad” will entice your readers to visit your site.

EXAMPLE:
Jane Doe is the author of “Hot Copywriting Tips,” a must have online newsletter for all website owners. Go to http://www.JanesSite.com to grab your FREE copy now.

4. Submit your article to every article site that has a category relevant to your article, and you’re ready to roll.

My favorite article sites are:
www.ideamarketers.com
www.goarticles.com
www.articlecity.com
www.articlesfactory.com
www.buzzle.com
www.ezinearticles.com
www.netterweb.com
www.isnare.com

Now get started promoting your articles. Get them out there fast if you want to set your traffic counter spinning.

About the Author

Beth Scott has been using articles to promote her online business for well over a year with great results. To profit online and drive targeted cash-in-hand traffic to your website using articles visit: http://apt-publishing.org/ArticleAnnouncer/

Article Marketing: the new web marketing frontier that works!

What is article marketing?
It is nothing but editorial article and press release issuing on the most different activities in order to promote initiatives, partnerships, studies and products on a global level by means of publishing portals and networks.

This kind of publishing allows everybody to extrapolate and re-publish (entirely and quoting the source with a link) articles and contents on personal websites or blogs that deal with the same themes (a sort of free database of contents!)

How to do ‘article marketing’ ?
Today is online pr-pressrelease.blogspot.com website, entirely dedicated to the free publishing (and re-publishing) of institutional press release and editorial articles.

Who are PR-Press Release targeted users?
Anyone whose interest is to spread his/her own innovations and company news or any web master looking for up-to-date and appealing contents for their websites (submit your article).

How can I get an account and publish my articles?
Simply visit PR-Press Release, send an email to the specific address and in a short time you will be notified with the relevant info that enable you to publish your company’s press releases.

Here you can find breaking news, past announcements, background information, PR-PressRelease contacts and articles search engine.

News and press release distribution services for company and business marketing, corporate public relations and investor relations, government and organizational communications.

A great free article marketing opportunity you can’t miss!

About the Author

This article was written by Michele De Capitani editor amministrator of Press release Free Submit.

Where To Submit Articles For Making Money Online

We all know, the traffic is the everything for online business. No traffic, no money. So your sole work is to drive traffic to your website.

Submitting articles is the proven method to drive targeted traffic to your website and make money online. The advantages of submitting articles will be discussed in another article. Here we just discuss where to submit articles and how to find them for making more money online.

You may know, there are lots of free articles directories where you can submit your articles. But we need to improve out effect to spend less time and get more result. Here are some ways to decide which directory is worth to submitting your articles.

First, you can search Google, Yahoo and MSN to find them. You just use “free articles” or something like that to search on those main search engines; you will get articlecity.com, isnare.com, ezinearticles.com, articlesfactory.com, ideamarketers.com, goarticles.com on the first page of Google search. You will get articletrader.com and articleworld.net on Yahoo. You will also get articletrader.com and freearticles.biz on MSN. You can find the results are not exact same. For reaching visitors as many as possible, you may need to submit your articles to those different websites.

Second, you can use Google Page Rank to check them. You know, the higher the page rank is, the more important the website is. We will get page rank of above websites: articlecity.com(6), isnare.com(5), ezinearticles.com(7), articlesfactory.com(5), ideamarketers.com(5), goarticles.com(6), articleworld.net(5) , articletrader.com(3) and freearticles.biz(4). The bigger the number is, the better the website is.

Third, you can use Alexa traffic ranking to check them. Alexa is the third party to display website traffic. We will get traffic ranking of above websites: articlecity.com(5,203), isnare.com(5,982), ezinearticles.com(616), articlesfactory.com(15,957), ideamarketers.com(6,896), goarticles.com(2,031), articleworld.net(39,300) , articletrader.com(17,643) and freearticles.biz(2,340,750). The less the number is, the better the website is.

Combining those three factors to consider where to submit your articles, we may get the first three websites as this: the first is ezinearticles.com, the second is goarticles.com and the third is articlecity.com. Actually, these three websites are the favorites for most authors to submit their articles.

Addition one factor you may think is the whole number of articles and authors of the website. It is a factor to check how popularity the directory is. You can imagine, how the search engine like the fresh content, the more articles the website has, the more exposure the website on search engine. The result is the more exposure of your articles. And you have to admit that almost every author is the visitor himself too. The more authors the website has, the more traffic the website has.

However, if you use software to submit your articles, it will save you lots of time. And if you have lots of time, you can submit your articles to as many as directories you can find.
But it is not my interesting to focus on those topics.

About the Author

Bing Zou is the owner of website www.haveatry.com and www.onlyworkonline.com.
Haveatry.com is designed for making money at home with a new lifestyle. Onlyworkonline.com recommends opportunities to make money online fast.
You can contact him at email:
infofreetoyou@yahoo.ca

Why Internet Business Cannot Escape from the Clutches of Search Engine

Whether you like it or not, the search engine will always remain the number ONE way for people to find your internet business website. There are practically no way any website can escape from the clutches of the search engine even in the future to come. After so many century of research, researchers still can't find a good replacement for petrol which cars still rely on and that explain why oil will keep rising in the future to come.

Yes, you may write FREE articles and submit it to the various ezine website and get traffic via your article resource box but ask yourself these questions:

In the first place, how do you find those ezine website to submit your article?

The majority of ezine writers still rely on the "Search Engine" to find ezine site to submit their articles by searching for keywords such as "article bank", "article directory" etc. Imagine the kind of time and effort required if you tried to find these ezine site without the "Search Engine".

How do MOST people find the relevant ezine site for information that they are looking for?

Again, the majority of us still rely on the "Search Engine" to find the relevant information that we need. Without the "Search Engine", information finders will not be able to find your articles that are listed on the various ezine website. With the help of powerful "Search Engine" like google, your relevant article will appear to the user in seconds.

As you can see from the above, the search engine act as a bridge for all internet website as it will be very difficult for someone to find information without a common ground such as the Search Engine.
Therefore, as an Internet Business Entrepreneur, it is VERY important for you to allocate part of your time to learn and
understand the Search Engine. For example, Google has introduced some measured to fight Domain Spamming. If you are not
aware of its changes and still register your Internet Business Domain with a short time span of one or two years, then don't
wonder WHY you still did not received any Search Engine traffics even after staying in the Google Sandbox for six to nine
months which has become the normal period before any NEW website is release as search results from the Google Search Engine.
Keeping your Internet Website within the Search Engine requirement allows you to receive FREE Search Engine traffics which
will lead to increase customers for your Internet Business. Of course, don't focus too much on your Search Engine Ranking

Algorithm as it is something which keep changing and is beyond your control. Instead, seek to understand by creating a Search Engine Friendly website that make it easy for the Search Engine to indexed your web page. For e.g. creating relevant Title, Alt Text for Images, Getting only Highly Targeted Relevant Links, Estimate Numbers of Correct Keyword Density on Each Page etc.

However, do continue with your Article Marketing as it is a Good Marketing Strategy and include Search Engine Marketing as your second source of FREE traffics which at time when you tweak it correctly, your TRAFFICS can really double or triple of what you can get from your Article Marketing method.

Wishing all Internet Business Owner success in getting High Traffics from the "Search Engine".

About the Author

Copyright @ Arthur http://www.online-internet-home-business-opportunity.comHelping to groom potential entrepreneurs into the next Business Star. Most Financially Successful individuals Grow Rich by starting their own business. You too can own your dream business.

Friday, April 27, 2007

Use Free Articles To Create High Quality Backlinks Part II

The first part has dealt with introductory elements which could provide quality to an article. Yet, there are more to follow with a view to reach the wanted standard quality of the syndication of an article.

3) Writing an attractive title
Articles should be of a great interest so as to get the readers down to the resource box or lead the webmasters to reprint the article as it is on their sites. The first element to catch the eye of a reader and confer a high degree of controversy. The catchy title along with the quality article are the utmost elements to draw the attention of the ones who are looking for articles to syndicate.

The theme of the articles should also be interesting. If a certain subject in looked up for, an article about an interesting aspect of that item will be syndicated more than a full-coverage article.A proper example would be the great number of articles dealing with mortgage financing but an article about the methods used by financial advisors to manipulate should be more interesting.

4)Organization
Time is a very important matter when intending to submit to article sites. Taken the numerous web sites involving large lists of article sites which accept submission. The right technique is to submit the articles to all the sites and see later if they were approved, Google being e real aid in this case by showing the exact location where it has been reprinted if introduced in advance quotations from the article. In addition, organizing a list of verified article sites can be in hand.

It should be mentioned that there are sites who accept submission only by e-mail, while some deny this path as it involves the building of a biography and a picture submission.The sites accepting e-mail submission are however prone to reprint the articles and the articles are likely to be syndicated.

5) Writing the Killer Resource
The key point of a syndicated article is the resource box.The links' anchor text and destination of the links must be varied because by this way certain penalties in search engine rankings can be avoided. Changing the resource box after having submitted to each site can bring some benefits.If you write an article about dogs with the anchor text'dogs' should be varied with another anchor text like 'puppies' as related keywords. Using technology such as latent semantic analysis, search engines will notice "dog" and "puppy" as related words, but will not penalize the site for having unnatural links.

Submitting an article aids a lot in getting high quality links. It is way a lot of effort should be paid for obtaining more syndication for an article.It is my strong belief that well-written articles can deliver a great number of links related by topic and syndication.

About the Author

Add Articles, Get Reprint Free Articles and Content for your site with http://www.articlepros.com

5 Ways Article Submission Software Put Your Business On Steroids

Article submission software is an important tool in any online marketer’s toolbox. Anyone with a web presence ie a web site seriously needs to consider article marketing as one of their core website promotion techniques. It does not matter whether you are running a bread and butter business or selling digital products as an affiliate, what you need is consistent traffic. And article submission is an effective means of achieving this goal. Let us take a closer look and study how article submission software makes article submission a breeze and its powerful impact on your online business.

Article submission software accomplishes a few things for you as a marketer or businessman.

1. Article Submission Software Builds Credibility
Firstly, article submission gives you a face and a name online. People who read your articles get to know about your business, area of expertise and your name. In any business, a good name represents trustworthiness and directly influences your readers’ decision to buy into your sales pitch.

2. Article Submission Software Drives Instant Traffic and Sales
The second thing that happens when you use article submission software is instant traffic to your website. Sometimes it is a matter of minutes after you submit your article that traffic starts streaming in. This does happen as some article submission directories accept articles automatically. It is also so instant that you could clinch your fresh deals. Imagine making a sale immediately after posting an article.

3. Article Submission Software Improves Search Engine Rankings
Another benefit of article submission is in building the link popularity of your website. We all know how gaining more backlinks to our website would boost our search engine rankings. This would result in organic traffic visiting our websites from the search engines. This is another major injection of natural targeted traffic that is hot and ready to buy our products and services or take some form of action on our websites.

4. Article Submission Software Makes Submitting Articles as Easy as ABC
The problem with submitting articles to dozens of article submission directories is the amount of time and article formatting required. Since each directory interface is unique, the articles need to be customized for each site. This is taxing in time and energy. Article submission software nowadays has intuitive features that make the entire submission process as easy as one single click of a button.

5. Article Submission Software Saves Tons of Money While Making More Sales
You may be using an article submission service today and should know that it can be quite costly and financially draining on your business to submit articles. Unless you are able to turn the articles into money machines and make a good return, you are wasting money only. Fortunately, article submission software are able to perform the same if not better functions as submission services for a small fraction of the cost. Buy once and that’s all you have to pay.

Internet marketers and online authors are using article submission software everyday to make their article marketing efforts profitable for them. Find out from my article marketing blog which are the exact killer software they are using to win more sales and subscribers.

About the Author


Davion is a successful webmaster and author. Discover more about effective article marketing and read reviews of top article submission software and find out how these tools can drive instant and continuous traffic to your website at http://Article-Submission-Software.blogspot.com.

Pay Per Click advertising and Article Marketing Compared

At first glance, Pay Per Click advertising seems to be the fastest way to send targeted website traffic to your websites online. You choose some keywords and add your website’s url and you are done. However, with most things online the competitive search terms are often very expensive and you spend lots of money to win the Pay Per Click wars.

This article will list five reasons why article marketing may be better than Pay Per Click Advertising.

Permanent links
Anyone knows that once you stop paying for your pay per click results, you will stop getting website traffic. Articles on the other hand always stay on the pages of a high traffic website if added. This is like opening a shop in a busy shopping mall. You get more targeted website visitors this way quite easily. Once readers read the targeted articles and then click through to your website, they are in the mood to read whatever offers that you can sell and you tend to make more money this way as they treat you as an expert if they like your article. Thus in article marketing, you get traffic on a continuing basis and not just when you pay for it.

Viral effect
Not only that if publishers like your work, they put it on all their websites and send it to their newsletters with many readers and some of these readers will start clicking to your website and signing up or purchasing whatever you are promoting. Some readers if they like your article will forwarding the email to their friends and make you even more money. Some other publishers will start adding your article to their blogs and generate even more website traffic for your website that you are marketing. The more targeted website traffic the more money you will start making.

Page Rank
The basis of Search Engine Optimization (“SEO”) today is based on PageRank and website traffic. Granted that you know how you get added website traffic with article marketing, we now turn to SEO. The major search engines today looks at the number of inbound links from targeted website pointing to your website. This means that if you have a cooking website, the more links to your website from cooking websites the better. Article marketing works in the same way as if your business is on health for instance and you write health articles, your publishers are going to be health websites and your PageRank due to the number of inbound links pointing at your website will increase. Your search engine rankings will also start climbing and you will start getting more targeted website traffic and make more money.

Price
Writing your own articles and publishing them can be free as compared to paying for Pay Per Click Advertising and the more articles you write the more well known you will be and the more targeted website traffic you will get. Why spend hundreds each month on Pay Per Click advertising when you can start getting website traffic for almost free by writing articles on topics relevant to your particular internet business. But that said, time is what you will be spending so if you want the easy way out, get someone to ghost write an article for you. You can get it for $5 per article or less at websites like Elance.com or getafreelancer.com.

In conclusion, this article highlights four reasons why Article Marketing is a good way to consider especially if you are on a tight budget and its ability to send your website continuous targeted website traffic is something that you should consider carefully if you want to use this method of online promotion.

About the Author

Joel Teo is the successful owner of several successful internet business ventures. Click here to learn how you can start your own successful internet business today. http://www.massive-profits-online.comCopyright © 2005-2006 Joel Teo the Coolest Guy On The Planet

Search Engine Optimization Tips - Part Three

Welcome to part three of our series of articles on search engine optimization. In the third and final part of our series of articles on search engine optimization we cover the topic of links, the types of links and what makes them so important.

Links
Links, links, links. Everybody wants people to link to their websites. Why? The truth is that high quality links to your website are important as regards search engine popularity. The question everbody asks though is "... yeah that's great but how do I get people to link to my site?"

Well firstly there are three different types of links:

Reciprocal
A reciprocal link is when you find a site that you want to get a link from. You place a link to this website on your resources page. You then email the webmaster of the other site and ask for a link in return. The webmaster can then either accept or decline your request.

This is a very hit-and-miss process. If you make 100 reciprocal link requests you may only get 5 links. It's also very time consuming but can be worthwhile if you get a few strong links from it. These links can "lead" the search engines directly to your site and get you indexed faster.

One note is to never name your links page "links". Call it resources. Call it related sites but never call the page "links". Some search engines frown on this. Also try to avoid the automated reciprocal linking software packages - personally I delete any request received from users of these packages without even reading it. Most other website owners will
too.

Non-Reciprocal
A non-reciprocal link is where you ask another website to link to yours but you don't offer to link to them in return. Unless you have a truly massive and popular website this is not a request you can make very often . Don't expect website owners to fall over themselves offering free links to your brand new site. Very few people can ask for a non-reciprocal link and make it happen. One possible way of getting this type of link is to
offer some kind of freebie in return. A free ebook or some other
incentive might just work.

Organic
An organic link is a non-reciprocal link that you never ask for. Organic links happen when webmasters link to your site simply because it's a great resource and it offers value to their visitors too. This all ties in with the point made earlier of writing useful content. Give people a reason to come back to your site and they will. Not only will they come back but they'll link to your site for free without being asked. These
are the best possible kind of links because you don't need to go looking for them.

Having other sites linking to yours proves the importance of your site to the search engines. If the content on your site is so valuable that other site owners want to link to it then it must be important. That's the foundation of Googles approach to website popularity and let's face facts Google know what they're doing.

There are other methods to get links to your site but that again goes beyond the scope of this article.

Well I hope you enjoyed what you've read in Parts 1, 2 and 3. These articles will provide you with the basic knowledge you need but there's lots more to learn if you want to be truly successful in the search engines.

(c) Niall Roche - All Rights Reserved

About the Author

This article was provided courtesy of Search Engine Fuel where you'll find tons of information on getting affortable search engine optimization

Thursday, April 26, 2007

4 Things ALL Articles Must Have - Don't Forget!

4 Things ALL Articles Must Have - Don't Forget!
The importance of articles in today's websites and internet based companies are immeasurable. They dictate a lot in the success and the drive of traffic into one's site. It has become a key element in making a site work and earns a profit. A website operator and owner must have the good sense to include articles in his or her site that will work for them and earn them the many benefits articles can give to their site.

Articles have been known to be the driving force in driving traffic to a website. Articles are a factor in giving site high rankings in search result pages. The higher a site ranks the bigger slice of the traffic flow pie he gets. With a huge number in traffic flow, there are more profits and more potential for other income generating schemes as well.

But, it is not just about stuffing your site with articles; they have certain requirements as well. These requirements must be met to obtain the maximum benefits an article will provide for your site. A well written article will catch the eyes and interest of your customers and keep them coming back for more. They would also be able to recommend your site to others.

Here are some tips to help you and assist you in making your articles. Below you will read about four things all articles must have to make it successful and helpful in making your site a profit earning and traffic overflowing site.

Keywords and Keyword Phrases.
An article must always be centered on the keywords and keyword phrases. As each website visitor goes to a site, there are those who are just merely browsing but actually looking for a specific something. When this happens, a searcher usually goes to a search engine and types in the keywords they are looking for (e.g. Toyota Camry, Meningitis, Tax Lawyer and Etcetera). It could be anything they want.

The Important thing is that you have an article that has the keywords that are related to your site. For example, if you maintain an auto parts site, you must be able t have articles about cars and their parts. There are many tools in the internet that provides service in helping a webmaster out in determining what keywords and keyword phrases are mostly sought out. You can use this tool to determine what keywords to use and write about.

Keyword Density
Know that you have your keywords and keyword phrases, you must use them fully. An article must have good keyword density for a search engine to «feel» its presence. Articles should at least have ten to fifteen percent of keyword density in their content for search engines to rank a site high in their search results. Getting a high rank is what articles do best for a site.

Keyword density is the number of times a keyword or keyword phrase is used on an article. The number varies depending on the number of words used in an article. An effective article must have a keyword density that is not too high or too low. With a very high density, the essence of the article is lost and may turn off a reader as well as the search engines. It comes off as overeager. A low number may be ignored by the search engines.

Good Article Content
Like what is stated above, you cannot just riddle an article with keywords. They must also be regarded as good reading materials. Articles must be able to entertain people as well as provide good information and help for their needs. Articles should be written well with correct spelling and good grammar. If you want people to trust you, make your work good and well thought out.

People respond well to figures, facts and statistics. Try to get great information and as many facts as you can. A good and well written article will boost your reputation as an expert in your chosen field or topic. As more people believe in you. They will be able to trust you and your products.

Linking Articles
And another important thing to remember. If you are going to submit articles to ezines and/or contribute your articles to newsletters and other sites, DON'T ever forget to include a link to your site. A little resource box with a brief description of your site and you should always be placed right after your articles that you have submitted. If people like your articles, they will most likely click on the link directing them to your site.

If you have any questions please contact us www.Amintas.com or mail@amintas.com.

About the Author

Olga Bakk
Visit US http://www.amintas.com/

The easiest Way to Create Articles! Public Domain!

The easiest Way to Create Articles! Public Domain!
There are many webmasters that find writing articles for their site to be a very tedious task. Many people who need to write articles also procrastinate as much as they can to delay the amount of writing they need to do. Many people dread writing articles because they find researching for the topic and writing down original materials will be too taxing on them.

You need to have your creative juices flowing and simply downloading an article would be plagiarism or tantamount to stealing, not exactly. Have you ever heard about public domain? These are articles written down by many authors that have declared their works to be public domain, which means anybody can use it for whatever purpose they want.

While most authors would prefer to copyright their work for their rights, there are also a number who doesn't mind sharing their work. Public domain articles are not owned by anybody and can be used and abused by anyone. The writers have waived their rights to their works and it is out there for the public to make use of.

You can use public domain articles in helping you write your articles. With the public domain articles you can simply edit them to your own style and rewrite them as you please to make it suitable for your needs. All the ideas are there already and its just a matter of finding the write article with the topic or subject you need.

This is probably the easiest way to write articles. You don't need to scour around the library or the internet for hours for information and start an article from scratch. For webmasters who are looking for articles to fill their site and to generate a high ranking for their website in search engine results, they can just modify the article by infusing keywords and keyword phrases related to their site.

A webmaster or website operator do not risk any chance of getting sued for copyright infringement because they are public domain, once again meaning that anybody can use it. Writing articles by using public domain wont require as much work as writing one from scratch would. You save a lot of time also.

One good factor in using public domain articles for your site or for any project is that you save a lot of money. You dismiss the need to hire experienced and seasoned writers that some website operators use to write their articles. While a single five hundred worded article would only set you down 10 to 15 dollars, this cost will drastically increase when you need hundreds of articles to fill the needs of your site.

For those who needs articles to generate newsletters or an e-zine, public domain articles will be very beneficial. You do not need to count on your contributors or pay writers to write down articles for your newsletter or e-zine. You can fill all the pages without any cost or the worry of being sued and sought after by the writers. You can simply copy the articles and place them on your newsletter and e-zine.

Public domain articles are a virtual untapped resource that many people fail to realize the true value. The power of articles, keywords and keyword phrases have been deemed invaluable these past few years for many internet based businesses and sites that want to rank high in search engine results.

The number of article and content writers have grown significantly due to the rise in the demand for articles. As newer and newer topics and subjects have arisen, there are many demands for new articles to be written. An industry has been formed and this is a worldwide demand.

Public domain articles have given a great alternative for those who are cash strapped as well as do not have the time nor the skills to do their articles for themselves.

Searching for public domain articles is as easy as 1; 2; 3. You can search for them in search engines and do searches in many directories for the topic or subject that you need. Read them and simpy copy paste them to a word processing program and simply edit them to suit your needs.
If you have any questions please contact us www.Amintas.com or mail@amintas.com.

About the Author

Olga Bakk
Visit US http://www.amintas.com/

Keyword Mistakes and How I Learned From Them

Top ranking search engine position is something that everyone with a website desires. It is something that relatively few people achieve however. The people who are smart enough to get their site on the first page of Google definitely did their homework when it came to search engine optimization. A lot of researching, experimentation, and trial and error come into play.

When I first started search engine optimizing my site I didn't really know what I was doing. To me all I knew was "pick some keywords, and optimize my site for them", and that was that. Since then I've learned a lot, but I know I still have a lot of learning to do. One big mistake I made because I was a complete novice in SEO was:

1) Choosing keywords too competitive
Since my business is in the work at home niche, I chose keywords like "work at home", "make money online", "home business opportunity", and other similar keywords. What I did not know was that hundreds of millions of websites were competing for the exact same keywords. Not only that, the websites that were at the top of the search engine rankings had several thousand backlinks with those keywords and were top notch search engine optimized for said keywords. So of course for a while I pretty much wasted time and energy trying to optimize for these keywords. I suppose I was misguided and mislead by some of the articles I read but really I just had no clue what I was doing.

Another mistake I made while learning about search engine optimization was:

2) Choosing keywords that nobody searches for
Every now and then while looking at Google Analytics, I would see that I received a visitor for some string of keywords. I looked up these keywords and found that my site was on the first page for these keywords. This gave me a sort of false sense of hope, as I thought this was a sign that my efforts were paying off. In reality however, it was nothing but dumb luck because of the content on my site. I researched these keywords and found that there was no record on Overture for the amount of times searched that particular keyword was searched for. It was really nothing more then some random assortment of words related to my site, that the search engines decided my site just happened to be optimized for.

What I've learned since is that one must try to come up with keywords that achieve a balance in the scheme. Ones that are not too competitive yet still get a decent amount of searches every month. Picking good keywords, in a way, could be considered the foundation of all search engine optimization. Think about it, if you pick the wrong keywords, then all the links you create with those keywords will get you absolutely nowhere in the search engine rankings. So all those directories you submit your link to, all the articles you write, all the reciprocal links you create, will have all have been for nothing. Moral of the story is, research your keywords and pick good ones, or else you'll waste a lot of time, and time is money.

About the Author

Visit Dan's site to find the
best rated home based business opportunities so you can earn residual income.

Holistic Search Engine Optimization

We all have heard that search engines are the number one resource for consumers to research and buy products or services online. In fact, marketing studies have shown that over 70% of web surfers use search engines to locate online merchants. The ramification of this statistic is simple: if you want to reach the members of your target market you need to make sure that your business web site appears in popular search engines.

Search engine optimization (SEO) can help you achieve this. SEO is a crucial online marketing technique. It helps you to get your web site to appear in search engine result pages (SERPs) for keywords that that are relevant to your business. For example, if you are a business coach, and someone is searching for "business coach", it would be great for your business if your web site appears in the first 10 results.

So what exactly is search engine optimization? SEO includes selecting the best keywords for the body of the page as well as other page elements (the title tag, keyword and description meta tags, etc.) Carefully chosen keywords provide "hints" that search engines use to classify your site and to determine whether your site should appear for certain search keywords. On-page keyword optimization by itself will help your rankings. However, holistic search engine optimization is required to achieve optimal results. For the best placement, focus on SEO as a whole, rather than concentrate on a particular technique.

Here are a few important elements of holistic search engine optimization:
- Have good content. After all, content is king (or queen, whichever the case may be). Without content there isn't much of a site. The content must walk a fine line between providing useful content and including sufficient and relevant keywords for search engines.

Often it is difficult to optimize your product or service pages for search engines, since the main goal of these items is to showcase the benefits of your offer. On the other hand, it is easier to optimize blog posts and articles. In fact, you can create entire articles and blog posts around keywords that are popular with your target market.

- Have consistent navigation. Both your web site visitors and search engine spiders navigate your web site through links that connect different pages. Consistent navigation ensures that your visitors can reach every page on your web site from every other page. On top of that, you will you get the most out of your search engine optimization efforts.

- Get links to your site. Links to your web site play a very important role in holistic search engine optimization. Many popular search engines evaluate your web site's popularity based on counting the number of links that point to your site. The more popular your web site is, the better rankings it gets on search engines. The best links are links from reputable, quality web site that have complimentary or related content.

You can get links to your web site by using a variety of techniques, such as writing articles, participating in link exchanges, and participating in online networking.

Take a holistic approach to web site optimization. Apply SEO to your web site as a whole, and always evaluate the overall impact of your marketing efforts.

About the Author

Biana Babinsky shows you how to drive thousands of targeted visitors to your web site in her Step by Step Search Engine Optimization Special Report. Learn more about the report at http://avocadoconsulting.com/rlinks/zseo


Tuesday, April 24, 2007

Do Search Engines Hate You?

Over the years, quite a few clients have told me that search engines hate them. When search engines hate you, your web site is nowhere to be seen in the first 30 search engine result pages and has very low search engine referral traffic. This means that you are losing out on many newsletter subscribers and customers.

When I help my clients fix their relationship with the search engines, I often discover that the underlying problems are very similar. Review the list of typical problems below and see whether your site can use an SEO relationship expert:

- The web site contains too many ads and links to other web sites. Sometimes business owners get overly excited about the multitude of fine products and services on various other sites. In fact, that they want to tell their web site visitors about these products and services. Every single one of them (exactly 1,293 as of 5 pm yesterday).

Resist the temptation. While other web sites may indeed offer excellent resources, your web site should be all about you and your business. You may link to other web sites and products, but do so judiciously. Carefully weave relevant resources into the overall content of each web page.

Having links to a few products and resources that appeal to your target market is fine, but having 30 links on every page is too much.

- The web site has no real content. I have reviewed many solopreneur web sites that consist of just 3-4 pages. These include a Front page, a Newsletter page, an About Us page and a Contact page. Each page contains 5-6 sentences that haven't been changed since the web site was created three years ago.

Search engines like fresh content, and they like content that changes on a regular basis. It is not enough to have a few pages with a few sentences on each page on your web site. You need to add new content and update your web site on a regular basis.

A few ways to update your web site include updating your existing pages with fresh and relevant content, adding keyword-rich articles, and starting a blog on your web site. All of these will generate new content, something that both web site visitors and search engines love.

- The web site has no incoming web site links. Many major search engines evaluate your web site's popularity by counting the number of links that point to your site. The more popular your web site is, the better rankings it gets on search engines. And if your web site has no incoming links, search engines will not consider it a popular web site. Consequently, your search engine rankings will suffer.

You can get incoming links to your web site by syndicating your articles on other web sites and in article directories, by exchanging links with other web sites, and by including a link back to your web site in your signature, when networking online.

Follow the suggestions in this article to get additional search engine traffic to your web site. This will translate into more newsletter subscribers and clients.

About the Author

Get More Search Engine Traffic To Your Web Site! Biana Babinsky is the online business coach, expert and author who can teach you how to get thousands of qualified customers to your web site. Get her Step by Step Search Engine Optimization Special Report at http://www.avocadoconsulting.com/rlinks/zseo and get more customers to your web site!

7 Free Search Engine Resources You Should be Using Now

Ask any business person who's website is at the top of the search engines if his/her site is making money, and the answer is almost always "yes".

An example is Glenn Canady, the author of "Gorilla Marketing" who employed only one of these strategies, and it made him over $1 million dollars.

The fact is, search engines can get you an enormous amount of traffic, and it's traffic to your sites that's free. However, in order to ethically and effectively market in the search engines, you need to use strategies that actually work.

Below are three different ways to effectively, and ethically, raise your rankings in the search engines. I've included seven different resources that you can use that will help you implement these strategies, and do it quickly and easily so that you can begin to see an increase in your traffic almost immediately.

1. Optimize your site.
To make sure that you are properly targeting your market, you need to make sure that you are marketing using the right keywords. This means optimizing your site to make sure that the keywords you have on your site are the keywords that your site is actually optimized for.

There are two tools that you can use to help you with search engine optimization:
a. Search Engine Optimization Fast Start Ebook - http://www.seoresearchlabs.com/seo-book.php - will teach you simple and effective techniques for optimmizing your site. This ebook is now in its 4th edition, is completely up to date, and is one of the best ebooks I've seen on search engine optimization.

b. Web CEO - http://www.smallbusinesshowto.com/search-engine-optimization-software.html - This is a complete search engine optimization suite that offers 10 different tools to help you optimize your site for the search engines. It offers the most comprehensive, and step by step, set of instructions I've ever seen with any software package. According to the instructions, you can get started in one hour. The free version of this software will work for most, and it also includes a $97 search engine optimization course as part of the package.

2. Develop a linking strategy.
One factor that influences how well you are ranked in the search engines is linking. The more inbound links that you have pointing to your site, the higher you will be ranked in the search engines.

For each link that you have pointing back to you, that's another opportunity for your potential customer to find you. With credibility being such a big problem on the internet, to have someone recommend you increases your chance of making the sale.

To help you develop an effective strategy, I recommend that you read "Linking Matters" - http://www.linkingmatters.com/. This ebook shows you how to develop an effective linking strategy for your site, and do it very quickly.

3. Develop a content strategy.
The truth is, "Content is King". Most people online are looking for information. The more information that you provide for your customers, and the more valuable it is, the more likely you will make the sale.

Below are three different ways to develop content for your site.
The first and most effective strategy are articles.
Articles actually work for you in several ways.

a. Brands you as an expert so that customers come to you.
b. Provides valuable content to your potential customers.
c. Builds a relationship between you and your potential customers.
d. Creates a viral marketing strategy for your site.
e. Builds a linking strategy for you every time a webmaster publishes one of your articles.

No other strategy that I have employed has brought me more business than this one.

To find sites that accept articles, go here: http://www.jogena.com. This is one of the sites that I use because it's one of the oldest, and most reputable sites online for finding information on ezines. Unfortunately, there's no search, but everything is done by category, and the information is comprehensive, so you will locate rather quickly what you are looking for.

However, if the thought of writing your own content gives you nightmares, there's a way around this.

You can use public domain information. Public domain information is information that is free to use because it's in the public arena, or the copyright has expired.

To help you easily locate this information, I recommend that you download the public domain toolbar. You can get it at the Public Domain Forum - http://www.publicdomainforum.com/forum. You have to register for an account to get the toolbar, but both the forum account and the toolbar are free. The toolbar is a very comprehensive resource of public domain sources.

The third content strategy you need to consider is blogging.

What a blog does is allows you to create search engine friendly content on your topic of interest. Combine this with an RSS feed, which the search engines love, and you have a winning strategy.

Not only will it help you build content for the search engines, but it can also help you raise your traffic and sales.

Here is a comprehensive ecourse that you can take that will drastically reduce your learning curve, as well as provide you with the resources you need to implement this strategy.

http://ebizwhiz-publishing.com/blogging-course.htm

Finally, to keep abreast of what's happening with search engines, you need to subscribe to Search Engine Watch - http://www.searchenginewatch.com. This site offers tons of resources, news, and a newsletter on search engine optimization.

Apply one, or all, of these search engine resources to your search engine strategy, and you can expect a major increase in your traffic and sales to your site.

About the Author

Jinger Jarrett is a writer and internet marketer living in Alpharetta, GA. You can get all of her best free internet marketing resources, including freeware to help you market on the forums when you visit her site at http://www.askjinger.com

Why Your Website's Search Engine Rankings Are Important

I recently spoke to someone who operates a website that sells motorcycle parts and asked her how good her search engine ranking is. She told me that search engine ranking is not a concern for her because she operates a very niche market and that those who are actively seeking the parts that she sells "know where to look". She seems quite content with the number of visitors that she is getting to her site and the amount of sales that she is making each month. I attempted to explain to her that she could dramatically improve her website ranking and thus her sales if she were to employ some keyword optimized articles, like those we create for our clients, to improve her search engine ranking results. She did not seem to care about this and did not want to spend any money on getting keyword articles to improve her search engine ranking because again, those that are seeking what she sells "know where to look."

If the above true story sounds like a conversation that you might have with a person like myself, then there are a number of things that you need to reconsider. Let's review my conversation mentioned above to show the importance of search engine rankings.

First of all, she is convinced that the people seeking her product can find her website. This may be true if the customer spends a great deal of time surfing through multiple sites and has a monumental amount of patience. It is true that word of mouth probably does send her the majority of her customer base and this is fine if she does not want any more customers. Her search engine ranking is so far down on the list that for all practical purposes, her website does not exist to those who type, "motorcycle parts" into google or yahoo. I encouraged her to think about the lack of patience that she has when searching for things on the Internet and how that transfers to those searching for her products. I am just as guilty as anyone in this, if I am searching for something on the Internet, I will likely stop reading the 400,000 results after about the first 20-30 websites. If the item I am looking for is not in those first 20-30 results, I will most often type in a different search phrase such as "motorcycle accessories" vs. "motorcycle parts". This concept was lost on her as well.

This is another area where keyword articles come into play to improve search engine rankings. What EXACTLY does a person type into the search engines when looking for her motorcycle parts? One person will type in "motorcycle parts" while another types in "motorcycle accessories" and a third person may type in "motorbike parts" and a fourth types in "motorbike accessories". A fifth person might even type in "motorcycle carburetors", with or without the "s" on the end of "carburetor." Basically, there needs to be an article for each of these five terms to help direct search engine traffic to her site so that no matter what the potential customer types into the search engine, they are directed to her website. This concept was lost on her too.

The third idea that she did not consider was the basic financial concept of return on investment (ROI). Return on investment simply means that if you spend $100 on marketing and as a result of this investment, you increase profits by $1,000 then you would have a 900% ROI. This percentage is calculated after subtracting the initial $100 spent on the marketing campaign, then dividing the remnant by the $100 invested, and finally multiplying your result by 100 to get your ROI value.

{ROI = [(Payback - Investment)/Investment)]*100}
So, would you like to make $900 by spending $100? I would. The woman that I spoke to failed to realize the potential return on her investment, because she did not want to invest her cash on hand into the future of her business. Most successful website operators have realized the importance of marketing and search engine rankings. They know that they need to be listed in the top 20-30 results if they want to get the clicks, and they know that keyword optimized articles help them to achieve these high rankings.

Decide where you want your website to be located in the search engine rankings. Do you want to make "some" money like the woman in my true story? Or, do you want to dramatically exceed your current profit margins by increasing your website traffic? Just as it was with her, it is up to you to decide if you want to make ends meet with your online business or if you want to really make some money by investing in your marketing.

About the Author

Matthew Rotterman is a writer and editor at: KeywordText.com "Keyword Text" managed to bring together several writers and editors to provide a few low-cost writing services for those who are working hard to become more profitable. They offer Content Creation Services which include: Exclusive WebPage Content and Reprint Articles. Keyword Text also offers very attractive Volume discounts. Compare us to our competition, you will be surprised. http://keywordtext.com/dir.pl/ktc/index.html

Monday, April 23, 2007

5 Great Simple Search Engine optimization Tips

5 Great Simple Search Engine optimization Tips

I will write here 5 of my favorite simple search engine optimization tips I use:
1. Always increase your link popularity. You can do this using reciprocal links with automated software. Today you can find a good software for this just with some little research. Also, writing and publishing very good informational articles for your industry is another great thing you can do to both achieve many great incoming links for your site and promote yourself as an expert. Directory listings are still great, so don't forget about these ones either.

2. Make sure that your TITLE tag is optimized for your keywords/keyphrases. Make sure that your META DESCRIPTION tag is also optimized in a good manner. Title tag and Description tag are the only one really used by some search engines these days. If you have many tags try to remove them in order to have a clean page.

3. Make sure that you have a clean site man on your site. These will help the bots index and find all your pages very fast. Try to limit your site map to no more than 60 links. If you have 200 pages for ex., just add the most important ones.

4. When you register your domain name, make sure to have one or two keywords/keyphrases in it. Also to achieve a top ranking a little faster don't aim for very had keywords, try to aim some more exact keyphrases. If your site is in the auto industry don't aim for auto alone, your site should have something like online-auto-parts.com as an url. This will help you greatly.

5. Always when you make sub pages name them including your keyphrases like this example: online-auto-parts.com/bmw_parts.htm .

I am sure these tips will greatly help you in your search engine optimization venture. Always make your own research and you will achieve your high rankings.

About the Author

Choose your own seo service from our new seo services site.

Do Search Engines Hate You?

Over the years, quite a few clients have told me that search engines hate them. When search engines hate you, your web site is nowhere to be seen in the first 30 search engine result pages and has very low search engine referral traffic. This means that you are losing out on many newsletter subscribers and customers.

When I help my clients fix their relationship with the search engines, I often discover that the underlying problems are very similar. Review the list of typical problems below and see whether your site can use an SEO relationship expert:

- The web site contains too many ads and links to other web sites. Sometimes business owners get overly excited about the multitude of fine products and services on various other sites. In fact, that they want to tell their web site visitors about these products and services. Every single one of them (exactly 1,293 as of 5 pm yesterday).

Resist the temptation. While other web sites may indeed offer excellent resources, your web site should be all about you and your business. You may link to other web sites and products, but do so judiciously. Carefully weave relevant resources into the overall content of each web page.

Having links to a few products and resources that appeal to your target market is fine, but having 30 links on every page is too much.

- The web site has no real content. I have reviewed many solopreneur web sites that consist of just 3-4 pages. These include a Front page, a Newsletter page, an About Us page and a Contact page. Each page contains 5-6 sentences that haven't been changed since the web site was created three years ago.

Search engines like fresh content, and they like content that changes on a regular basis. It is not enough to have a few pages with a few sentences on each page on your web site. You need to add new content and update your web site on a regular basis.

A few ways to update your web site include updating your existing pages with fresh and relevant content, adding keyword-rich articles, and starting a blog on your web site. All of these will generate new content, something that both web site visitors and search engines love.

- The web site has no incoming web site links. Many major search engines evaluate your web site's popularity by counting the number of links that point to your site. The more popular your web site is, the better rankings it gets on search engines. And if your web site has no incoming links, search engines will not consider it a popular web site. Consequently, your search engine rankings will suffer.

You can get incoming links to your web site by syndicating your articles on other web sites and in article directories, by exchanging links with other web sites, and by including a link back to your web site in your signature, when networking online.

Follow the suggestions in this article to get additional search engine traffic to your web site. This will translate into more newsletter subscribers and clients.

About the Author

Get More Search Engine Traffic To Your Web Site! Biana Babinsky is the online business coach, expert and author who can teach you how to get thousands of qualified customers to your web site. Get her Step by Step Search Engine Optimization Special Report at http://www.avocadoconsulting.com/rlinks/zseo and get more customers to your web site!

Friday, April 20, 2007

SEO and Directories

Search Engine Optimization (SEO) is a necessity in the present world, since every one is in the urge to find and resource the best. In the flood of new and new websites, a scrutiny to find the best is pretty difficult task. Search engines are the platform, which lists the websites in response to the keyword search, according to an order, in their focus to the respective content. For the process of searching, search engines utilize programmed spiders to crawl among the servers, to find the most focused website. It is a necessity of every website up loaders to incorporate the methodologies, to enhance the web traffic. These methods, which are adopted to help a website to come in the top listing, are precisely called as search engine optimization. Among the different popular strategies of search engine optimization, directories (or web directories) acquire a premiere position.

Web directories are the platform which lists the websites in categories, according to topic that they deal with. The websites compiled in the directories have more reliability regarding the factuality and credibility of the content since it is edited by a human editor, rather than a machine. The viewers as well as search engines gives prior importance to websites listed in the directories, because of the unique attribute, as quality adorn the key position in search engine optimization. The listing of the website in multiple directories enhances the chance to get listed in the top pages of search results. Apart from SEO benefits, the inbound link exchange feasibility for the websites, from the directories will help for better results. However, reliable sites only can provide the expected advantages of SEO.

Search engines will not entertain all directories, but only quality stringent, reliable directories. The website listing in directories, with an intention of search engine optimization, must definitely perform a comprehensive assessment of the directory, prior to listing in it. Primarily scrutinize, whether the text links are static and URL’s of directories are search engine friendly since search engines used to omit many of the directories with dynamic URL’s, with a suspicion of duplicate indexing. Also, confirm that "no-follow" tag is not used in the website link text, as it interrupts the searching procedure of search engines. It is recommended, to assort directories with good track record and domain experience, as now, many directories are emerging day by day, with a life span, that of a mushroom in a rain. Try to list in the renowned directories such as Yahoo, DMOZ, Google directory, Goguide, and Glimpsy; since web listing in a directory with unchallenged reputation for quality and reliability, itself, enhances the credibility of the website.

Apart from all the above factors, remember the fact that, elegancy of the website, that is quality and content of the website, is the most important factor that reflects in search engine optimization.

About the Author

By Directory-Owners.com a Directory Owners Forum

How to SEO your website?

If you are running a website or an online business, the probability that you are not aware of the term 'SEO' is almost negligible. SEO stands for Search Engine Optimization. This is the most modern technique to advertise a website over the internet. By proper utilization of the SEO methods, one can increase the traffic to his website and hence his business on the whole.

In the early days of SEO, the main practice employed was the optimization of content present on the webpage. The internet users searching for specific information did so by entering a specific phrase in the search engines. These phrases were split into words and different websites over the internet were searched for the presence of these words. These words are known as the 'keywords'.

Presently, many more methods of SEO have come into practice. These methods mainly deal with link sharing, link building and boosting the page rank of the webpage. The first method among these is called link sharing. It is known that search engines show those sites which have traffic originating from a greater number of websites higher up in the ranking. Hence, website owners have found a method to increase incoming traffic by placing the links to each other's website on their webpages. This method is mutually beneficial to both the websites.

The second method is termed as link building. Link building relies on placing a number of incoming links to your website on different websites with similar content. Link building is different from link sharing in the sense that you do not have to post the links to any other website on your web page. The best ways to succeed in this technique are: a) Submitting your website link to paid or free web directories, b) Posting articles containing your website link to various article directories, and c) Posting comments on popular blogs and forums with link to your website in your signature.

The third method deals with improving the page rank of your webpage. The page rank is nothing but importance that the search engine gives to the content on your webpage. For instance, a page ranked higher will receive a better position in the search results than a page ranked lower. The main thing you have to do to achieve higher page ranking is to optimize the content on your webpage. Secondly, you need to see that your website has traffic coming in from a number of other websites. Hence, look into the possibility of link trading in this case.

About the Author

Adam is the owner of Link Sharing Service. You can find more information at x-tremeidtag.com/.

SEO, Science or Arts??

SEO or search engine optimization what this really means to you. People think its science or some great technical thing but i think its art. The art of handling a website to make it dance on the top. The art of identifying the keywords which caters traffic to your site. The art of analysing the potential market and targeting your site there. The art of gaining customer satisfaction and trust. See how this art works for the best.

Art of keyword selection
Have you ever wondered why you are doing search engine optimization for your site? Most people are confused that ranking top on keywords caters their need. No it’s not only that, you may be ranking on many search terms but there is not traffic does this helps, NO definitely not. Try to find out the root cause. If you have taken help of some consultancy they are giving you top rankings on key phrases which are not being searched.

So try to be clear and have vision what you want to target, and try to target those keywords which generate traffic and are really searched for your industry.
Art of converting traffic

Search engine optimization doesn’t mean only getting rankings, you must all be aware of "conversion". It’s a big word in SEO (search engine optimization). You have site, you have traffic but no conversion. It really doesn’t make sense. Without conversion what's the benefit of having a site. The best way to get maximum conversion is

 be relevant about what you are offering.
 Put your navigation pretty simple and streamlined, visitor should know
Where they are? What are they looking at? Where to go?
 put some testimonials to build trust.
 Optimize the content according to your product.
 Be true to your services and product you are offering
 Same layout through the site.
 Include some call to action phrases.

Summing up all these things can help you in better conversion.

Art of retaining customer
Retaining customer is challenge in SEO (search engine optimization). When you sell your services, products now you have to deal with the best so that customer takes your services or products again and again. If you are offering best to your customer he will definitely refer you to his friends and referring matters.
Having repeated visitors adds success to the business.
 Always try to provide what you have promised, if you are providing much more its added advantage.
 Don’t play with customers; give them what you have offered on site.
Conclusion
Dealing with SEO (search engine optimization) art gives you maximum exposure, leads, traffic and revenue. So implement the art and get maximum return.

About the Author

jumphigher

Increase your websites search engine results by using web directories

If you have a website and enjoy receiving traffic from search engines you’ll be conscious of your websites position in search engine results. By promoting your website you can increase the position of your website in search engine results. One of the best ways of promoting your website is by submitting it to web directories.

Web directories are categorised lists of websites. Each site is listed in a category that suits its content. This ensures that each website in a category is of the same topic. The benefit to the listed website is that it has a link from a page about its topic. For search engines such as Google, MSN and Yahoo this is important. The number of links that point to a website (backlinks) goes some way to determining how important the website is. The subject of the page from which the link comes is also important. Because of these reasons web directories are a good way of gaining important backlinks.

Web directories offer free and paid listings. Most free listings take a while to be accepted, typically several weeks, and the listing will appear someway down the list. Paid listings are accepted more quickly, often within days, and normally ensures the listing appears at the top of the category.

http://www.lambslinks.com/ is a free web directory that accepts free and paid submissions. Paid links offer a great way for new websites to start gaining search engine positions.

About the Author

Darren Lambert operates the www.lambslinks.com web directory

Get Better Search Engine Rankings with RSS

RSS is the latest craze in online publishing. But what exactly is RSS?
RSS or Rich Site Syndication is a file format similar to XML, and is used by publishers to make their content available to others in a format that can be universally understood.

RSS allows publishers to "syndicate" their content through the distribution of lists of hyperlinks.

It has actually been around for a while, but with the advent of spam filters and online blogging, it is fast becoming the choice of ezine publishers who want to get their message across to their subscribers.

However, not much attention has been given to the advantages RSS provides for search engine optimization.
Why Search Engines Love RSS

Many SEO experts believe that sites optimized around themes,or niches, where all pages correspond to a particular subject or set of keywords, rank better in the search engines.

For example, if your website is designed to sell tennis rackets, your entire site content would be focused around tennis and tennis rackets.

Search engines like Google seem to prefer tightly-themed pages.
But where does RSS figure in all this?

RSS feeds, usually sourced from newsfeeds or blogs, often correspond to a particular theme or niche.

By using highly targeted RSS feeds, you can enhance your site's content without having to write a single line on your own.

ItÂ’s like having your own content writer - writing theme-based articles for you - for free!
How can RSS improve my Search Engine Rankings?

There are three powerful reasons why content from RSS Feeds is irresistible bait for search engine spiders.
1. RSS Feeds Provide Instant Themed Content

There are several publishers of RSS feeds that are specific to a particular theme.

Since the feed is highly targeted, it could contain several keywords that you want to rank highly for.

Adding these keywords to your pages helps Google tag your site as one with relevant content.
2. RSS Feeds Provide Fresh, Updated Content

RSS feeds from large publishers are updated at specific intervals. When the publisher adds a new article to the feed, the oldest article is dropped.

These changes are immediately effected on your pages with the RSS feed as well. So you have fresh relevant content for your visitors every hour or day.
3. RSS Feeds Result in More Frequent Spidering

One thing I never anticipated would happen as a result of adding an RSS feed to my site was that the Googlebot visited my site almost daily.
To the Googlebot, my page that had the RSS feed incorporated into it was as good as a page that was being updated daily, and in its judgement, was a page that was worth visiting daily.

What this means to you, is that you will have your site being indexed more frequently by the Googlebot and so any new pages that you add to your site will be picked up much faster than your competitors.

How does this benefit you as a marketer?
Well, for example, let's says a top Internet Marketer comes out with a new product that you review and write up a little article on, and that your competitors do the same.

Google generally tends to index pages at the start of the month and if you miss that update, you will probably need to wait till the next month to even see your entry in.

But, since your site has RSS feeds, it now gets indexed more frequently. So the chances of getting your page indexed quickly are much higher.

This gives you an advantage over the competition, as your review will show up sooner in the search results than theirs.

Imagine what an entire month's advantage could do to your affiliate sales!
Why Javascript Feeds Are Not Effective

Some sites offer javascript code that generates content sourced from RSS feeds for your site.

These are of absolutely no value in terms of search engine rankings, as the googlebot cannot read javascript and the content is not interpreted as part of your page.

What you need is code that parses the RSS feed and renders the feed as html content that's part of your page.

This is achieved using server side scripting languages like PHP or ASP.

A good free ASP script is available from Kattanweb
http://www.kattanweb.com/webdev/projects/index.asp?ID=7

An equally good PHP script is CARP
http://www.geckotribe.com/rss/carp/

So in conclusion, besides optimizing on page and off page factors, adding RSS feeds to your pages should be an important part of your strategy to boost your search engine rankings.

About the Author

Satyajeet Hattangadi is the CEO of Novasoft Inc, a software solutions provider, that specializes in affordable customized software solutions. http://www.novasoft-inc.comGet the Free Email Course "RSS Riches" and learn how to use RSS to get high search engine rankings and monetize your website at http://www.trafficturbocharger.com